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Question 9

"Sunk cost fallacy" is one of the most damaging mental tricks for money decisions: people stick with bad purchases because they've already spent time or money rather than because it's the best current choice. It's common with subscription bundles or hobby gear bought for a "one-time" enthusiasm that fizzles. Recognizing sunk cost thinking helps you cut losses sooner. Practical rules: decide on keeper criteria before buying, set short evaluation windows, and treat sunk costs as sunk — not a reason to continue. This question checks your ability to identify sunk-cost behavior.

Which behavior best illustrates the sunk cost fallacy?

Did You Also Know...

By Wise Wallet

John D. Rockefeller is widely regarded as America’s first confirmed billionaire, reaching that status in the 1910s.